Email Marketing

You intuitively understand that we have a few different audience types. Our existing members, new member, new prospects, and everyone else may be a simple breakdown. The things we say and ways we communicate with each group should be different. Email is a workhorse tool in this arena. Let's focus on optimizing our email channel.

Minden Fox holds a Masters in Marketing, worked as a Global Marketing Specialist for a Top 100 commerce company, and is a college professor. She teaches entrepreneurship and marketing.