Win Cubed

As we launch the next layer of our service supporting City Ministry, I wanted to pull back the curtain and reveal some of motives, goals, and hopes for Skill Sharing.

MOTIVES
The shallow answer might be, to facilitate gospel demonstration and proclamation. That’s great, but not really the full story. Of course we’re driven to spread God’s word, but what else.
I (Dan Jaspersen) am a layman with a hefty background in marketing, communication, strategic planning, and all of that. I sit in a pew with my family most weekends and then head home. There are dozens and dozens of people like me who do the same thing. Our pews are loaded with smart, savvy professionals in a variety of fields. In some cases, their local congregation has tapped into their talents, but it normally stops there.
The big “What if?” of Skill Sharing was What if churches in other areas could access those pros and get help on much needed website overhauls, graphic design needs, video, podcast management, or whatever project needed to happen. Could we steward the “pew talent” to help advance the gospel?

Doctrine of Vocation anyone?

GOALS
I spend a little time on Facebook, Instagram, Youtube, and the internet in general. I see various posts from churches, ministry, and other organizations quite frequently.
*Sigh.
There are so few of them which compel me to click, watch, or digest them deeper.

Great City Network is being built with the mission of helping churches communicate better - in all directions. Skill Sharing in a big element of that goal. Each church in each city with each pastor will have a unique situation to work through. We recognize that pastors are well trained at seminary, but they are NOT trained as marketers. And that’s ok. We want to come along side congregations and assist in the technical areas so pastors can focus on their jobs - tending and growing a flock.

HOPES
In the ever-changing realm of digital communication it requires excellence to compete with all of the distractions and noise. The Christian message has taken a beating recently. We know that God is good and salvation is beautiful, but it’s challenging to deliver in our cultural climate. But it’s not impossible.
We hope to help churches craft plans which draw the lost toward the light.
We hope to engage talented believers to use their talents in this great commission.
We hope to sow seeds in freshly tilled fields for the Holy Spirit to work on.

This is the win+win=WIN equation alluded to in the title. Win Cubed.
Churches win with help on their communication endeavors.
Our talent pool wins with expanded work and networks
The Gospel WINs with better paths to meet people where they are.

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Audience Breakdown